That, my friends, is the message from one of my favorite bloggers, Thomas Baekdal. I've posted his stuff before and not gotten much response but if you don't read this latest post you will miss one of the biggest heads up you will ever get!
He describes how we are very quickly moving from a "find economy" to a "use economy". In a "use economy" your observations about the things you know and the conversations it starts are part of people's very existance. What matters is your CMS...Content Management System...your internal work flow...and he provides a checklist for us. What self respecting real estate agent doesn't like a checklist!
I know we all have friends and colleagues who don't "get" social media, blogging or what we are doing on ActiveRain. All I say to them is you need to "do it" to "get it". Maybe what I'll do is pass this article on to them. After all, as Baekdal points out, people discuss articles, conversations, and what they care about and how they feel (I would add people they respect, or don't, as the case may be) but they do not discuss presentations or campaigns.
Happy Labor Day!
It's Simple...When You Have A Great Agent!
SarahGray Lamm is a licensed, full time, residential real estate professional in the Raleigh Durham area of North Carolina with over 60,000 hours of experience. She specializes in serving the real estate needs of home sellers, home buyers and investors in Chapel Hill, Carrboro, Durham and Northern Chatham County and is proudly associated with Allen Tate Realtors, the Carolinas #1 independent realty company.
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